The “Amazon” Approach To Marketing

This months “What’s Working Now” interview is something really special.
We are really privileged to be able to talk with Lisa Suttora, a true leader
in the marketing world and a genus when in comes to Amazon.com marketing.

Lisa Suttora is a noted ecommerce strategist, successful entrepreneur,
author and nationally known speaker.

In 2001, as a single parent of an infant and a toddler, Lisa walked away
from the security of a six-figure job and a fifteen-year corporate career
to start her own business. Her first company, WhatDoISell.com earned
the distinction of being one of only 34 eBay Certified Providers worldwide.
Lisa has also gained recognition as a product trendologist, spotting and
predicting hot niches and trends in the consumer marketplace.

She is a trusted online retail strategist and has been featured in numerous
industry publications including Entrepreneur Magazine, E-Commerce Times,
Practical Ecommerce, Shop.org and AuctionBytes.com.

Lisa has helped thousands of entrepreneurs in 7 countries and more than
2500 niche markets master the skills they need to build unique,
thriving ecommerce businesses. Through her education, consulting,
and workshops, Lisa provides leading-edge marketing strategies for today’s
ecommerce entrepreneurs.

You really cant afford not to listen to this interview right now!
So go ahead and dig in and enjoy the interview.
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